NEW PRIVATE BARREL CO. IRISH WHISKEY UNVEILED IN TIME FOR ST. PATRICK’S DAY

The House of Fine Whisky at Checkers LiquorShop unveiled the latest addition to its exclusive Private Barrel Co. range of whiskies - a 3-year old Irish whiskey aged in American oak - just in time for St. Patrick’s Day celebrations on Sunday, 17 March.

Launched at an exclusive mystery whiskey experience held at Rhodes House in Cape Town, attendees were treated to an Irish-inspired evening. The evening culminated in a whiskey tasting demonstrating the various ways in which whiskey can be enjoyed - on the rocks, with lime and ginger ale or as a dessert.

The Private Barrel Co. No. 108 is a smooth, creamy and easy drinking whiskey. Consumers can expect aromas of citrus, green tomato and roasted oak. The taste is mellow with a sweet vanilla aftertaste and a soft vanilla oaky finish.

The first Irish whiskey in the Private Barrel Co. range, will be available exclusively from Checkers LiquorShop at a special price of R249.99 per bottle until St. Patrick’s Day, whereafter it will retail for R279.99 per bottle.

The Private Barrel Co. story

Since 2012, Checkers and its whisky masters have travelled to some of the world’s finest distillers to source only the best whiskies. These hand-picked whiskies are selected for their unique character, rarity and devotion to the age-old traditions and then bottled under the Private Barrel Co. label and
brought to consumers in limited edition, limited quantities.

There is constantly something new to try in the Private Barrel Co. range and consumers can be assured of only the best quality and value in every bottle bearing the Private Barrel Co. label.

Each bottle is individually numbered, with tasting notes, and exclusive to Checkers LiquorShop.