Jun 6, 2017
Hard-pressed consumers in the current difficult economic climate can now buy meals from Shoprite stores in South Africa for just R5 or less. These discounted convenient meals have been introduced to help consumers’ money go further, especially amongst students.
Food scarcity is a serious issue for many students and Shoprite introduced these meals to ensure there are affordable meal options available to them as well as to the our customers in general.
In an interview with CGTN Africa, Shoprite Group CEO, Pieter Engelbrecht's sheds light on the decision:
The new R5 meals include:*
- fried fish - R5
- potato hashbrown - R2
- chicken hotdog - R3.50
- fried egg & tomato sandwich - R4
- small pap - R3
- pancake - R3
- sweetcorn on a stick - R2.50
- soup and igwinya (vetkoek) - R5
- boiled egg and igwinya combo - R4
As Africa’s largest retailer, Shoprite continues to present its consumers with innovative and value-added promotions in its unwavering commitment to deliver the lowest prices on food and household essentials every day.
Shoprite regularly subsidises the cost of basic food items and has extended its bread subsidy indefinitely, with its 600g in-house bakery bread retailing for just R4.99 since April 2016.
In addition, the Shoprite Group has a robust hunger relief programme in place to address the food security challenges faced by so many people across the African continent.
Our Mobile Soup Kitchens have been serving vulnerable communities on a daily basis for a decade and the retailer makes surplus food from all of its stores available to hundreds of non-profit organisations who collectively feed thousands of hungry people daily.
Our Group also works to establish longer-term solutions, such as sustainable food gardens, to alleviate hunger in communities and to generate much-needed income for vulnerable individuals and organisations in need.
*All prices as at time of publishing.